Meet Bryce Young: Once homeless…
A need for simplicity turns to homelessness and transforms into business ownership and block-chain product planning. Bryce Young, founder of Bryce Distillery joins the Technology = Equality Community for a special bonus episode! Young and eager to learn his limits, Bryce was looking for a way to find himself and start fresh in life after school. He began living based on the kindness of other people, which led to a period of personal growth as he began to recognize the importance of society. Listen in as Bryce shares the ups, the downs, and lessons learned during his entrepreneurial journey from Montana, to Texas, to Switzerland and home again.
Now brewing absinthe and building with block-chain to end hunger.
Strategy: Find a way to gain the skills required for the role you want to play in life. Find a mentor or someone willing to help you stay focused on your goals. Write down your priorities and reassess them as you go. Focus and clarity will be your greatest allies during the journey. Understand where it is you are trying to get to, but be sure you focus on your immediate steps.
Download this episode (right-click and save)
“I was engaging in a pursuit of my limits.”
~Bryce Young
Wisdom: The people you are surrounded by during the journey are more important than the journey itself. Remember to always value your relationships with friends and family… they’re irreplaceable. Commit yourself to the habits you know you need in the long run. Your
Tools: How to serve absinthe.
Reach Out Via: @BryceDistillery
Click here to help Bryce reach his Indiegogo campaign goals!
Wish: To implement block-chain technology to end global hunger.
Full Transcription and Timestamps:
1 00:00:00,050 --> 00:00:05,870 sort of engaging in pursuit of my limits 2 00:00:07,540 --> 00:00:10,630 [Music] 3 00:00:12,320 --> 00:00:16,560 broadcasting from Boston Massachusetts 4 00:00:14,190 --> 00:00:25,230 you're listening to the technology 5 00:00:16,560 --> 00:00:26,760 equals a quality podcast welcome back to 6 00:00:25,230 --> 00:00:28,980 the technology because the quality 7 00:00:26,760 --> 00:00:31,289 podcast I'm your host Lori Brooks and 8 00:00:28,980 --> 00:00:32,430 this is a very special bonus episode 9 00:00:31,289 --> 00:00:34,800 with our guest 10 00:00:32,430 --> 00:00:37,980 Bryce young Bryce is the founder of 11 00:00:34,800 --> 00:00:40,829 Bryce distillery a Franco Swiss inspired 12 00:00:37,980 --> 00:00:44,160 absinthe distillery located in Missoula 13 00:00:40,829 --> 00:00:47,129 Montana from farming to firefighting to 14 00:00:44,160 --> 00:00:50,399 filling your glass listening as Bryce 15 00:00:47,129 --> 00:00:53,250 shares the ups downs and lessons learned 16 00:00:50,399 --> 00:00:55,829 while becoming an absinthe distiller 17 00:00:53,250 --> 00:00:57,379 Bryce welcome and thank you so much for 18 00:00:55,829 --> 00:00:59,789 joining us today 19 00:00:57,379 --> 00:01:02,699 certainly know Bryce we were introduced 20 00:00:59,789 --> 00:01:04,920 by Mary Sheen author of present yourself 21 00:01:02,699 --> 00:01:07,260 in public speaking and public speaking 22 00:01:04,920 --> 00:01:12,200 coach I believe the two of you were in 23 00:01:07,260 --> 00:01:12,200 California for a taping of the Bruce Lee 24 00:01:19,130 --> 00:01:22,260 [Music] 25 00:01:27,650 --> 00:01:36,750 trying to go two weeks with no negative 26 00:01:33,479 --> 00:01:38,490 thinking and letting other people be 27 00:01:36,750 --> 00:01:47,189 which is a lot harder than you would 28 00:01:38,490 --> 00:01:52,079 think it is an interview on this podcast 29 00:01:47,189 --> 00:01:56,759 and a lot of people interviews who were 30 00:01:52,079 --> 00:02:08,489 recording back in the same hour we 31 00:01:56,759 --> 00:02:10,170 actually connected briefly did have the 32 00:02:08,489 --> 00:02:12,270 chance to check out the Bruce Lee 33 00:02:10,170 --> 00:02:14,610 podcast which I absolutely 34 00:02:12,270 --> 00:02:17,010 have now fallen in love with so thank 35 00:02:14,610 --> 00:02:20,520 you for that introduction to the Bruce 36 00:02:17,010 --> 00:02:22,560 Lee podcast and listeners ya know I 37 00:02:20,520 --> 00:02:24,360 thought it was outstanding and listeners 38 00:02:22,560 --> 00:02:26,150 if you haven't had an opportunity to 39 00:02:24,360 --> 00:02:28,860 check out the Bruce Lee podcast I 40 00:02:26,150 --> 00:02:31,110 suggest you do that to embrace your 41 00:02:28,860 --> 00:02:33,270 story was so compelling that I was super 42 00:02:31,110 --> 00:02:36,330 excited to have you come and share it 43 00:02:33,270 --> 00:02:38,490 with our audience so what we'd love to 44 00:02:36,330 --> 00:02:41,130 do though is you know before we go ahead 45 00:02:38,490 --> 00:02:43,140 and dive into that story of you're 46 00:02:41,130 --> 00:02:43,740 building out your business and branding 47 00:02:43,140 --> 00:02:45,960 yourself 48 00:02:43,740 --> 00:02:49,350 we'd like to kind of rewind the clock 49 00:02:45,960 --> 00:02:52,650 just a little bit and have you tell us a 50 00:02:49,350 --> 00:02:54,720 story of how it is you thought life 51 00:02:52,650 --> 00:02:56,670 would be like you know what it is you 52 00:02:54,720 --> 00:02:59,040 thought you would be doing in the future 53 00:02:56,670 --> 00:03:01,080 when you were a kid or a teenager and 54 00:02:59,040 --> 00:03:03,000 you know an aunt or an uncle would ask 55 00:03:01,080 --> 00:03:04,860 you so what are you doing what are you 56 00:03:03,000 --> 00:03:05,310 thinking about becoming when you're an 57 00:03:04,860 --> 00:03:08,750 adult 58 00:03:05,310 --> 00:03:11,580 what would you reply to that question 59 00:03:08,750 --> 00:03:15,570 you know I don't think I'm unique in 60 00:03:11,580 --> 00:03:17,640 seeing this as I grew up I wanted to be 61 00:03:15,570 --> 00:03:23,100 a paleontologist because we know little 62 00:03:17,640 --> 00:03:26,070 boys love dinosaurs and diving into the 63 00:03:23,100 --> 00:03:29,400 sciences later in life I just realized 64 00:03:26,070 --> 00:03:32,730 that wasn't my thing and I ended up 65 00:03:29,400 --> 00:03:35,850 going through this phase and I think a 66 00:03:32,730 --> 00:03:38,040 lot of us probably do go through it but 67 00:03:35,850 --> 00:03:41,810 for me it was one of the more impactful 68 00:03:38,040 --> 00:03:47,070 phases that I went through and it was 69 00:03:41,810 --> 00:03:49,709 sort of embossed by this notion that you 70 00:03:47,070 --> 00:03:52,410 can either be happy or you can be 71 00:03:49,709 --> 00:03:55,020 financially successful and there was 72 00:03:52,410 --> 00:03:57,870 sort of no in-between and so I was of 73 00:03:55,020 --> 00:04:02,100 this mindset I don't care how much money 74 00:03:57,870 --> 00:04:04,890 I make I don't care you know what what 75 00:04:02,100 --> 00:04:07,620 my life is like as long as I'm happy and 76 00:04:04,890 --> 00:04:10,410 I think that you can be poor and be 77 00:04:07,620 --> 00:04:12,180 happy at the same time try saying that 78 00:04:10,410 --> 00:04:14,670 when you go to the grocery store to buy 79 00:04:12,180 --> 00:04:17,250 a jar of peanut butter and orange since 80 00:04:14,670 --> 00:04:20,580 you're only groceries for a week and you 81 00:04:17,250 --> 00:04:21,989 can't afford the orange you know so at 82 00:04:20,580 --> 00:04:25,510 that point there was sort of the 83 00:04:21,989 --> 00:04:28,000 transition where I thought I don't care 84 00:04:25,510 --> 00:04:30,390 miserable I am I need some money right 85 00:04:28,000 --> 00:04:30,390 now 86 00:04:30,520 --> 00:04:37,860 and so I started I started working and 87 00:04:34,110 --> 00:04:43,710 earning money and sort of buying in to 88 00:04:37,860 --> 00:04:47,140 the notion of capitalist society and and 89 00:04:43,710 --> 00:04:51,280 I fell in love with it because I 90 00:04:47,140 --> 00:04:56,140 realized that you can be so much happier 91 00:04:51,280 --> 00:05:00,550 by participating in the business world 92 00:04:56,140 --> 00:05:02,890 because business is how people relate to 93 00:05:00,550 --> 00:05:04,750 one another it's how they support one 94 00:05:02,890 --> 00:05:07,900 another if we didn't have business if we 95 00:05:04,750 --> 00:05:09,880 didn't have people doing things for one 96 00:05:07,900 --> 00:05:13,180 another all you'd be doing is spending 97 00:05:09,880 --> 00:05:16,360 your days gathering food you should be 98 00:05:13,180 --> 00:05:19,090 focusing on surviving I mean business is 99 00:05:16,360 --> 00:05:21,790 how people provide to the world around 100 00:05:19,090 --> 00:05:24,760 them and enable everybody else around 101 00:05:21,790 --> 00:05:28,540 them to just wish in the best way and 102 00:05:24,760 --> 00:05:31,540 and that's sort of sort of what that 103 00:05:28,540 --> 00:05:36,160 developed didn't you from from I don't 104 00:05:31,540 --> 00:05:38,680 care what I do I just need to make some 105 00:05:36,160 --> 00:05:40,890 money or before that I don't care how 106 00:05:38,680 --> 00:05:43,960 miserable I am I just want to be happy - 107 00:05:40,890 --> 00:05:46,300 there's a really no choice to be made 108 00:05:43,960 --> 00:05:48,340 between the two what else do you feel 109 00:05:46,300 --> 00:05:54,910 you were doing to help yourself get 110 00:05:48,340 --> 00:05:57,640 through that moment when homeless it was 111 00:05:54,910 --> 00:06:01,690 it was somewhat intentional I wouldn't 112 00:05:57,640 --> 00:06:04,240 say that I fell into I didn't fall into 113 00:06:01,690 --> 00:06:09,060 drugs or mental illness I didn't get 114 00:06:04,240 --> 00:06:12,580 fired from a job I I just did sort of 115 00:06:09,060 --> 00:06:15,100 Chris Chandler Alexander Supertramp come 116 00:06:12,580 --> 00:06:17,050 into the wild sort of thing and and just 117 00:06:15,100 --> 00:06:21,400 left and burned my money and cut all 118 00:06:17,050 --> 00:06:27,310 ties and and I was sort of engaging in 119 00:06:21,400 --> 00:06:32,200 pursuit of my limits to see to see how I 120 00:06:27,310 --> 00:06:36,220 would handle being in the darkest place 121 00:06:32,200 --> 00:06:37,260 that I could possibly get in and and in 122 00:06:36,220 --> 00:06:40,130 order to 123 00:06:37,260 --> 00:06:43,500 to experience that you really have to 124 00:06:40,130 --> 00:06:46,320 really have to put yourself in that 125 00:06:43,500 --> 00:06:48,270 situation and I I don't want to give the 126 00:06:46,320 --> 00:06:51,000 impression that it was a fake situation 127 00:06:48,270 --> 00:06:54,000 for me by any means I really dig it into 128 00:06:51,000 --> 00:06:57,150 a pretty bad place as far as getting 129 00:06:54,000 --> 00:06:59,520 myself through it financially playing 130 00:06:57,150 --> 00:07:04,620 the guitar made me enough money to 131 00:06:59,520 --> 00:07:08,280 eventually you know earn earn more money 132 00:07:04,620 --> 00:07:10,790 for groceries I started working on farms 133 00:07:08,280 --> 00:07:16,980 in exchange for room and board which 134 00:07:10,790 --> 00:07:18,540 helped me a lot but I as soon as I had 135 00:07:16,980 --> 00:07:20,460 that money that I earned from playing 136 00:07:18,540 --> 00:07:22,470 the guitar I knew that I could fly home 137 00:07:20,460 --> 00:07:24,390 at any moment 138 00:07:22,470 --> 00:07:27,270 but I kept giving that money away 139 00:07:24,390 --> 00:07:31,230 because I felt like there was something 140 00:07:27,270 --> 00:07:33,540 else I needed to find and I think that 141 00:07:31,230 --> 00:07:38,520 relates a lot to the entrepreneurial 142 00:07:33,540 --> 00:07:41,100 mindset is you in order to run your own 143 00:07:38,520 --> 00:07:42,720 business and for those listeners who 144 00:07:41,100 --> 00:07:46,730 have done this you you know that there's 145 00:07:42,720 --> 00:07:49,110 there are a lot of similarities between 146 00:07:46,730 --> 00:07:51,060 endurance sports for instance and 147 00:07:49,110 --> 00:07:55,050 running your own business it's sort of 148 00:07:51,060 --> 00:08:00,300 this idea that that strength comes from 149 00:07:55,050 --> 00:08:02,910 toil and that you have limits that are 150 00:08:00,300 --> 00:08:09,690 beyond what you know of yourself 151 00:08:02,910 --> 00:08:18,620 I even even in that time of homelessness 152 00:08:09,690 --> 00:08:22,050 and same same with with endurance sports 153 00:08:18,620 --> 00:08:25,350 you know I ran I ran cross-country in 154 00:08:22,050 --> 00:08:30,030 high school and I was pretty successful 155 00:08:25,350 --> 00:08:32,130 in that but I still look back and think 156 00:08:30,030 --> 00:08:33,810 that I probably could have pushed myself 157 00:08:32,130 --> 00:08:37,740 a little harder and probably could have 158 00:08:33,810 --> 00:08:42,860 done a little better and and for that 159 00:08:37,740 --> 00:08:42,860 reason I sort of loved homelessness I 160 00:08:43,430 --> 00:08:46,490 sort of 161 00:08:47,779 --> 00:08:53,930 it just it just sucked and I had no 162 00:08:51,620 --> 00:09:00,230 desire for it not to suck and that sort 163 00:08:53,930 --> 00:09:05,300 of a strange thing I guess it's it's 164 00:09:00,230 --> 00:09:08,149 difficult of course to completely engulf 165 00:09:05,300 --> 00:09:10,730 him and understand until you've put 166 00:09:08,149 --> 00:09:14,149 yourself there but I find it fascinating 167 00:09:10,730 --> 00:09:15,860 that though it was choice I I grasped 168 00:09:14,149 --> 00:09:16,670 that it was a time of need and in that 169 00:09:15,860 --> 00:09:19,329 time of need 170 00:09:16,670 --> 00:09:21,649 there was still nothing more than 171 00:09:19,329 --> 00:09:23,629 realistically a thought of how to move 172 00:09:21,649 --> 00:09:26,480 forward how to push yourself further and 173 00:09:23,629 --> 00:09:28,129 how to give back so a true entrepreneur 174 00:09:26,480 --> 00:09:30,470 at heart 175 00:09:28,129 --> 00:09:33,199 it sounds like the the journey was kind 176 00:09:30,470 --> 00:09:36,170 of the way your journey needed to begin 177 00:09:33,199 --> 00:09:38,779 as an entrepreneur in order to move 178 00:09:36,170 --> 00:09:40,579 yourself in the directions and the 179 00:09:38,779 --> 00:09:43,990 growth areas that you wanted to be able 180 00:09:40,579 --> 00:09:47,029 to make what do you feel like definitely 181 00:09:43,990 --> 00:09:50,480 if I could if I could put a plug in 182 00:09:47,029 --> 00:09:56,240 there as far as transition in jobs for 183 00:09:50,480 --> 00:09:59,110 newer ships the thing that drove me away 184 00:09:56,240 --> 00:10:04,059 from homelessness wasn't the need for 185 00:09:59,110 --> 00:10:06,559 things it was the fact that I was 186 00:10:04,059 --> 00:10:09,740 anything that I was kidding I was 187 00:10:06,559 --> 00:10:11,449 getting from other people and I was 188 00:10:09,740 --> 00:10:13,670 playing music on the street so you know 189 00:10:11,449 --> 00:10:16,129 you can you need to kind of say like I 190 00:10:13,670 --> 00:10:19,180 like the quote unquote money you know 191 00:10:16,129 --> 00:10:24,439 you're giving music to the public 192 00:10:19,180 --> 00:10:27,500 however it didn't feel like that it felt 193 00:10:24,439 --> 00:10:32,929 like a lot of taking and so the the 194 00:10:27,500 --> 00:10:36,199 mindset that switched those facts I I 195 00:10:32,929 --> 00:10:40,899 didn't feel right taking I'm very much a 196 00:10:36,199 --> 00:10:43,879 believer in karma and I felt that once I 197 00:10:40,899 --> 00:10:47,120 got through that time in my life I 198 00:10:43,879 --> 00:10:48,769 needed to give back and so that is what 199 00:10:47,120 --> 00:10:53,360 led me to the commitment to start my own 200 00:10:48,769 --> 00:10:55,339 business I love that when you once you 201 00:10:53,360 --> 00:10:57,139 decided that it was time for you to 202 00:10:55,339 --> 00:11:00,020 start your own business once you decided 203 00:10:57,139 --> 00:11:01,700 I mean you're literally 204 00:11:00,020 --> 00:11:04,550 in a position where you're struggling 205 00:11:01,700 --> 00:11:05,750 but still considering you know giving 206 00:11:04,550 --> 00:11:08,170 back moving forward 207 00:11:05,750 --> 00:11:10,850 look learning and growing for yourself 208 00:11:08,170 --> 00:11:13,610 you know you were working on gaining the 209 00:11:10,850 --> 00:11:15,890 necessary skills and and knowledge that 210 00:11:13,610 --> 00:11:18,110 you needed in order to build out your 211 00:11:15,890 --> 00:11:20,570 business once you've got to that place 212 00:11:18,110 --> 00:11:22,700 what do you feel like were some of the 213 00:11:20,570 --> 00:11:24,680 first steps that you took once you 214 00:11:22,700 --> 00:11:27,320 decided okay now I'm gonna go ahead and 215 00:11:24,680 --> 00:11:28,730 and build out the distillery what did 216 00:11:27,320 --> 00:11:33,920 you what do you feel like were those 217 00:11:28,730 --> 00:11:39,140 first steps knew how to do those things 218 00:11:33,920 --> 00:11:43,310 and I think that a mentor is something 219 00:11:39,140 --> 00:11:45,080 that is extremely useful I I don't want 220 00:11:43,310 --> 00:11:47,600 to go as far as to say a hundred percent 221 00:11:45,080 --> 00:11:50,990 necessary mm-hmm but it was really 222 00:11:47,600 --> 00:11:53,120 helpful for me for that mentor to keep 223 00:11:50,990 --> 00:11:55,250 me on track and say okay therefore you 224 00:11:53,120 --> 00:11:58,600 take this next step you have to finish 225 00:11:55,250 --> 00:12:01,840 your business plan that was that's one 226 00:11:58,600 --> 00:12:05,690 from the business plan that the mentor 227 00:12:01,840 --> 00:12:10,340 was just all of all of the necessary 228 00:12:05,690 --> 00:12:12,290 paperwork because we knew the business 229 00:12:10,340 --> 00:12:14,180 plan is the first step and the business 230 00:12:12,290 --> 00:12:16,130 plan is your gateway to the next steps 231 00:12:14,180 --> 00:12:20,270 because how do you know where you need 232 00:12:16,130 --> 00:12:23,570 to go if you don't have if you don't at 233 00:12:20,270 --> 00:12:27,350 least have a path that you're on some 234 00:12:23,570 --> 00:12:29,360 sort of otherwise you're you're sort of 235 00:12:27,350 --> 00:12:33,440 at an intersection and you're trying to 236 00:12:29,360 --> 00:12:35,180 take all taps at once writing the 237 00:12:33,440 --> 00:12:39,260 business plan is a hundred percent 238 00:12:35,180 --> 00:12:41,560 necessary I think for the very beginning 239 00:12:39,260 --> 00:12:44,510 of your business you need the idea down 240 00:12:41,560 --> 00:12:46,550 and the way I would go about doing that 241 00:12:44,510 --> 00:12:48,280 for advice to anybody who's thinking 242 00:12:46,550 --> 00:12:51,680 about starting their own business 243 00:12:48,280 --> 00:12:54,260 whatever business you're starting just 244 00:12:51,680 --> 00:12:57,710 google that so mine was distillery I 245 00:12:54,260 --> 00:13:00,530 googled distillery business plan and I 246 00:12:57,710 --> 00:13:02,960 found some freezes or some business 247 00:13:00,530 --> 00:13:06,950 plans online or real distillery in 248 00:13:02,960 --> 00:13:08,720 America that you could pay a certain 249 00:13:06,950 --> 00:13:10,730 amount it was probably like ten or 250 00:13:08,720 --> 00:13:13,130 twenty dollars and you could just have 251 00:13:10,730 --> 00:13:16,850 this business plan and sort of use 252 00:13:13,130 --> 00:13:21,380 - as a template to develop your own 253 00:13:16,850 --> 00:13:25,760 ideas and through that process you will 254 00:13:21,380 --> 00:13:28,700 gain a much clearer conception and more 255 00:13:25,760 --> 00:13:31,100 precise idea of what it is exactly that 256 00:13:28,700 --> 00:13:34,190 you're trying to do definitely I love 257 00:13:31,100 --> 00:13:37,190 that clear concise actionable steps that 258 00:13:34,190 --> 00:13:39,110 you know someone who may even be 259 00:13:37,190 --> 00:13:41,690 thinking about it and that's really what 260 00:13:39,110 --> 00:13:44,120 the audience consists of our are those 261 00:13:41,690 --> 00:13:46,070 who are looking to jump into an 262 00:13:44,120 --> 00:13:48,470 entrepreneurial journey or those who are 263 00:13:46,070 --> 00:13:50,270 just kind of starting out or even those 264 00:13:48,470 --> 00:13:51,800 who have been on an entrepreneurial 265 00:13:50,270 --> 00:13:54,590 journey and you're just kind of looking 266 00:13:51,800 --> 00:13:57,140 for a new business idea so I love that 267 00:13:54,590 --> 00:13:59,840 definitely it's really that simple in 268 00:13:57,140 --> 00:14:02,300 terms of developing or starting that 269 00:13:59,840 --> 00:14:05,570 development of a plan you can easily go 270 00:14:02,300 --> 00:14:08,210 to google search that type of business 271 00:14:05,570 --> 00:14:10,400 and business plan along with it as those 272 00:14:08,210 --> 00:14:12,800 keywords to find a sample of some sort 273 00:14:10,400 --> 00:14:14,360 that you can then utilize in the future 274 00:14:12,800 --> 00:14:17,060 to get your start there 275 00:14:14,360 --> 00:14:18,950 so definitely finding someone who knows 276 00:14:17,060 --> 00:14:21,920 what they're doing who has been there 277 00:14:18,950 --> 00:14:24,850 before that can help you figure out the 278 00:14:21,920 --> 00:14:27,440 way and creating that plan for yourself 279 00:14:24,850 --> 00:14:29,480 you know not just for the business but 280 00:14:27,440 --> 00:14:31,820 financially so that you know exactly how 281 00:14:29,480 --> 00:14:34,100 you are planning to pay the bills with 282 00:14:31,820 --> 00:14:40,820 this business is extremely important 283 00:14:34,100 --> 00:14:43,760 when you're starting off yeah what do 284 00:14:40,820 --> 00:14:46,100 you find was the most difficult part of 285 00:14:43,760 --> 00:14:48,650 becoming an entrepreneur what do you 286 00:14:46,100 --> 00:14:50,870 think you know was the largest hurdle 287 00:14:48,650 --> 00:14:55,810 that you had to overcome and how do you 288 00:14:50,870 --> 00:14:58,790 fail you did that that's a really good 289 00:14:55,810 --> 00:15:01,280 transition question from fighting the 290 00:14:58,790 --> 00:15:03,920 business plan the most difficult part of 291 00:15:01,280 --> 00:15:05,960 becoming an entrepreneur for me and I 292 00:15:03,920 --> 00:15:09,410 think for a lot of entrepreneurial types 293 00:15:05,960 --> 00:15:18,170 is distractions and brain fog is 294 00:15:09,410 --> 00:15:20,560 minimizing your and actually being able 295 00:15:18,170 --> 00:15:20,560 to 296 00:15:20,689 --> 00:15:27,019 and ground them in something that you 297 00:15:24,049 --> 00:15:28,970 can build rather than one day you're 298 00:15:27,019 --> 00:15:31,579 thinking I really want to create an 299 00:15:28,970 --> 00:15:33,589 International Space Station that's going 300 00:15:31,579 --> 00:15:35,479 to be sent into deep space and a whole 301 00:15:33,589 --> 00:15:38,269 society can live in there and then the 302 00:15:35,479 --> 00:15:40,879 next day you're thinking no I actually I 303 00:15:38,269 --> 00:15:42,499 want to make a whole Orchestra of 304 00:15:40,879 --> 00:15:44,629 instruments that can be played under 305 00:15:42,499 --> 00:15:46,970 water and we can have a concert you know 306 00:15:44,629 --> 00:15:52,119 you're having all of these all of these 307 00:15:46,970 --> 00:15:56,329 ideas but once you once you decide to 308 00:15:52,119 --> 00:15:59,409 focus it's a decision but once you 309 00:15:56,329 --> 00:16:02,329 decide to focus that creative energy on 310 00:15:59,409 --> 00:16:05,479 something you'll find so much more 311 00:16:02,329 --> 00:16:09,799 freedom in those creative ideas and that 312 00:16:05,479 --> 00:16:12,679 creative energy so as far as being able 313 00:16:09,799 --> 00:16:16,669 to focus I definitely have some very 314 00:16:12,679 --> 00:16:19,369 solid things that I do so every day is a 315 00:16:16,669 --> 00:16:24,049 challenge to find stillness and focus 316 00:16:19,369 --> 00:16:26,179 for me which are I think an entrepreneur 317 00:16:24,049 --> 00:16:31,489 is greatest tools are stillness and 318 00:16:26,179 --> 00:16:34,279 focus with meditation and and a lot of 319 00:16:31,489 --> 00:16:37,339 perseverance and a good idea of what 320 00:16:34,279 --> 00:16:40,659 your priorities actually are you can you 321 00:16:37,339 --> 00:16:44,959 can do this so as far as priorities 322 00:16:40,659 --> 00:16:47,389 before I go to bed I think of what I'm 323 00:16:44,959 --> 00:16:48,889 going to do tomorrow I think what's 324 00:16:47,389 --> 00:16:51,349 what's the first thing I'm gonna do 325 00:16:48,889 --> 00:16:53,779 tomorrow and I'm not talking grocery 326 00:16:51,349 --> 00:16:57,649 shopping I'm talking big things okay 327 00:16:53,779 --> 00:16:59,479 tomorrow I'm gonna I'm gonna submit my 328 00:16:57,649 --> 00:17:02,599 application to the tax and trade Bureau 329 00:16:59,479 --> 00:17:04,939 for my distillers from edge you know or 330 00:17:02,599 --> 00:17:08,269 at least I'm gonna work on it and then I 331 00:17:04,939 --> 00:17:11,449 wake up in the morning and I think that 332 00:17:08,269 --> 00:17:14,240 same thing I recall on that item that I 333 00:17:11,449 --> 00:17:16,250 have to do that day and that keeps your 334 00:17:14,240 --> 00:17:19,339 priorities in check if you're ever 335 00:17:16,250 --> 00:17:22,850 humming about things you're not really 336 00:17:19,339 --> 00:17:24,860 sure what your priority is sit down and 337 00:17:22,850 --> 00:17:26,839 write them down what is it on your mind 338 00:17:24,860 --> 00:17:29,020 get it just blurt it out and you have a 339 00:17:26,839 --> 00:17:31,120 thousand socks at any moment 340 00:17:29,020 --> 00:17:35,080 them all on a page in a bullet point 341 00:17:31,120 --> 00:17:37,180 list and say okay is submitting my 342 00:17:35,080 --> 00:17:38,890 application to get my distillers permit 343 00:17:37,180 --> 00:17:40,720 more important than going to target 344 00:17:38,890 --> 00:17:43,600 buying that candle that has been 345 00:17:40,720 --> 00:17:45,160 thinking about you know yeah yes it is 346 00:17:43,600 --> 00:17:48,370 so I'm gonna cross out the candle and 347 00:17:45,160 --> 00:17:50,770 just bounce like one or two priorities 348 00:17:48,370 --> 00:17:55,390 at a time until you have both those 349 00:17:50,770 --> 00:18:00,010 priorities done this is this is just one 350 00:17:55,390 --> 00:18:03,340 tool there are a thousand things that 351 00:18:00,010 --> 00:18:06,340 you can you can do to help yourself 352 00:18:03,340 --> 00:18:11,500 maintain stillness or you can acquire 353 00:18:06,340 --> 00:18:15,040 stillness if you don't have it but it 354 00:18:11,500 --> 00:18:17,050 all has to do with committing that to 355 00:18:15,040 --> 00:18:20,080 yourself because once you commit to 356 00:18:17,050 --> 00:18:22,960 yourself and and tell yourself okay I 357 00:18:20,080 --> 00:18:25,480 need I need focus I'm gonna focus on 358 00:18:22,960 --> 00:18:31,690 this I'm gonna dedicate my creative 359 00:18:25,480 --> 00:18:34,870 energy to this then your your life sort 360 00:18:31,690 --> 00:18:37,090 of adopts that it's not a pill that you 361 00:18:34,870 --> 00:18:39,520 take it's not a prescription that you 362 00:18:37,090 --> 00:18:42,940 have it's it's something that you have 363 00:18:39,520 --> 00:18:45,600 to bring into your life you know it's 364 00:18:42,940 --> 00:18:45,600 happening 365 00:18:45,840 --> 00:18:53,290 yeah it's habits habits that need to be 366 00:18:49,270 --> 00:18:57,700 filled absolutely has been extremely 367 00:18:53,290 --> 00:19:02,740 important to me do my morning routine 368 00:18:57,700 --> 00:19:05,470 which is just highly involved in getting 369 00:19:02,740 --> 00:19:07,870 into that spot it's finding that that 370 00:19:05,470 --> 00:19:09,400 mindset of focus just just touching base 371 00:19:07,870 --> 00:19:11,170 with it every day 372 00:19:09,400 --> 00:19:14,110 and to start the day just touching base 373 00:19:11,170 --> 00:19:17,590 with okay that is a focused feeling I 374 00:19:14,110 --> 00:19:20,380 know that because you you lose that if I 375 00:19:17,590 --> 00:19:22,420 if I go ten days without doing that it 376 00:19:20,380 --> 00:19:25,960 will take me a few days to get back into 377 00:19:22,420 --> 00:19:29,350 it and the longer you go without it the 378 00:19:25,960 --> 00:19:32,250 harder it is to sort of train your 379 00:19:29,350 --> 00:19:35,560 attention that's what it's all about is 380 00:19:32,250 --> 00:19:37,600 your your attention and your thoughts 381 00:19:35,560 --> 00:19:39,800 are not the same thing and your will has 382 00:19:37,600 --> 00:19:43,970 power over your attention 383 00:19:39,800 --> 00:19:53,030 and if you can find what your attention 384 00:19:43,970 --> 00:19:55,400 is definitely focus and clarity you know 385 00:19:53,030 --> 00:19:57,920 having the clarity to understand what it 386 00:19:55,400 --> 00:20:00,140 is you need to focus on and then the 387 00:19:57,920 --> 00:20:02,570 clarity to then move forward and focus 388 00:20:00,140 --> 00:20:04,880 on that yeah I think that's a really 389 00:20:02,570 --> 00:20:06,890 common problem for entrepreneurs across 390 00:20:04,880 --> 00:20:09,080 the board I know it's something that I 391 00:20:06,890 --> 00:20:11,120 at one point was struggling with myself 392 00:20:09,080 --> 00:20:13,700 and that's actually what sparked the 393 00:20:11,120 --> 00:20:15,440 development of the program prism that 394 00:20:13,700 --> 00:20:17,720 I've created and work with a lot of my 395 00:20:15,440 --> 00:20:20,120 clients on it's the first pillar in the 396 00:20:17,720 --> 00:20:23,120 program prism stands for perceived 397 00:20:20,120 --> 00:20:25,910 reality inspires successful minds 398 00:20:23,120 --> 00:20:27,920 because your perception of the day your 399 00:20:25,910 --> 00:20:30,550 perceived reality throughout the day and 400 00:20:27,920 --> 00:20:33,530 what your focus is on can shift 401 00:20:30,550 --> 00:20:36,650 drastically if you don't have a way of 402 00:20:33,530 --> 00:20:39,050 maintaining that focus and that that 403 00:20:36,650 --> 00:20:42,350 energy so I think that is one of the 404 00:20:39,050 --> 00:20:44,690 bigger pieces that you know can can get 405 00:20:42,350 --> 00:20:47,300 in the way for others and can we you 406 00:20:44,690 --> 00:20:49,700 know propel you forward greatly once you 407 00:20:47,300 --> 00:20:52,850 do master those two or or begin 408 00:20:49,700 --> 00:20:55,850 attaining them even so what do you feel 409 00:20:52,850 --> 00:20:57,290 like you have learned that you didn't 410 00:20:55,850 --> 00:21:09,280 know you were going to come across 411 00:20:57,290 --> 00:21:12,080 during this journey so far it's that 412 00:21:09,280 --> 00:21:16,700 they had so many similarities here's the 413 00:21:12,080 --> 00:21:18,950 big one is that you you have a goal but 414 00:21:16,700 --> 00:21:21,230 you're relaxing and you're keeping your 415 00:21:18,950 --> 00:21:23,770 focus of the task at hand so let's say 416 00:21:21,230 --> 00:21:27,560 let's say there's two runners and 417 00:21:23,770 --> 00:21:29,330 they're erasing and they're coming up to 418 00:21:27,560 --> 00:21:32,350 a hill they're neck-and-neck and they're 419 00:21:29,330 --> 00:21:32,350 competing with each other 420 00:21:36,830 --> 00:21:41,930 oh god I don't think I'll be able to 421 00:21:39,410 --> 00:21:45,050 make it up that thing and the other one 422 00:21:41,930 --> 00:21:47,150 sees the top of the hill and then they 423 00:21:45,050 --> 00:21:50,390 look down at their feet and they say 424 00:21:47,150 --> 00:21:53,540 focus on your breathing keep moving 425 00:21:50,390 --> 00:21:56,150 big chest big lungs pump the arm I can 426 00:21:53,540 --> 00:21:57,080 do this who's gonna get to the top of 427 00:21:56,150 --> 00:22:00,050 Hell first 428 00:21:57,080 --> 00:22:04,000 it's it's gonna be the second person 429 00:22:00,050 --> 00:22:06,740 because the first person is focused on 430 00:22:04,000 --> 00:22:08,780 what they have to do oh my gosh look at 431 00:22:06,740 --> 00:22:10,790 the top of that hill I'm really tired 432 00:22:08,780 --> 00:22:12,500 already and then oh I'm gonna be so 433 00:22:10,790 --> 00:22:14,180 tired at the top of that hill that I'm 434 00:22:12,500 --> 00:22:16,220 not going to be able to beat this person 435 00:22:14,180 --> 00:22:18,140 they're gonna get ahead of me not saying 436 00:22:16,220 --> 00:22:21,860 that life is a competition I'm just 437 00:22:18,140 --> 00:22:24,980 comparing two mindsets and and which one 438 00:22:21,860 --> 00:22:34,070 is a better time which one's going to be 439 00:22:24,980 --> 00:22:36,950 more successful I love the way you 440 00:22:34,070 --> 00:22:38,450 explain that and it made me chuckle as I 441 00:22:36,950 --> 00:22:42,260 was listening to you cuz it made me 442 00:22:38,450 --> 00:22:42,680 think of my dad you know my dad tells me 443 00:22:42,260 --> 00:22:45,740 all the time 444 00:22:42,680 --> 00:22:47,690 glory you'll get where you're going just 445 00:22:45,740 --> 00:22:50,210 slow down you gotta look where you go 446 00:22:47,690 --> 00:22:53,480 now are you gonna trip and it's the same 447 00:22:50,210 --> 00:22:56,120 thing gotta look where you're going 448 00:22:53,480 --> 00:22:58,220 right now or you're gonna trip somewhere 449 00:22:56,120 --> 00:23:00,500 along that road you may you'll get to 450 00:22:58,220 --> 00:23:02,570 the end of the road but slow it down and 451 00:23:00,500 --> 00:23:04,790 focus on the steps that you're taking to 452 00:23:02,570 --> 00:23:08,240 get to the end of that road definitely 453 00:23:04,790 --> 00:23:10,310 when I think so I love that what do you 454 00:23:08,240 --> 00:23:11,990 feel like are some of the key metrics 455 00:23:10,310 --> 00:23:14,090 that you know a newbies should really 456 00:23:11,990 --> 00:23:16,400 focus on when they're performing their 457 00:23:14,090 --> 00:23:20,840 their initial research their market 458 00:23:16,400 --> 00:23:24,140 research to get them started the initial 459 00:23:20,840 --> 00:23:26,870 market research is is something that I 460 00:23:24,140 --> 00:23:30,170 try to do online I tried to do it 461 00:23:26,870 --> 00:23:34,640 reading books but the only thing that I 462 00:23:30,170 --> 00:23:37,280 found that works for me is having boots 463 00:23:34,640 --> 00:23:44,170 on the ground in the market that you are 464 00:23:37,280 --> 00:23:48,340 you're interacting so this might be less 465 00:23:44,170 --> 00:23:48,340 pertinent for somebody 466 00:23:48,800 --> 00:23:55,250 to read I am starting an absinthe 467 00:23:51,200 --> 00:24:00,260 distillery absinthe is not an easy 468 00:23:55,250 --> 00:24:04,430 market to research you you can find 469 00:24:00,260 --> 00:24:07,250 people online you can find groups online 470 00:24:04,430 --> 00:24:10,400 you can read about it but when it comes 471 00:24:07,250 --> 00:24:14,900 down to it if you are selling absinthe 472 00:24:10,400 --> 00:24:17,990 to Chicago go to Chicago meet the bar 473 00:24:14,900 --> 00:24:19,610 owners need the distributor's meet 474 00:24:17,990 --> 00:24:22,970 people who drink absinthe 475 00:24:19,610 --> 00:24:25,670 and just ask people tell me what is the 476 00:24:22,970 --> 00:24:28,820 absent scene like out here how big was 477 00:24:25,670 --> 00:24:32,690 it two years ago is it bigger now than 478 00:24:28,820 --> 00:24:36,260 it was then how is it involves do people 479 00:24:32,690 --> 00:24:39,230 drink it traditionally do they God 480 00:24:36,260 --> 00:24:43,220 forbid like the sugar cube on fire do 481 00:24:39,230 --> 00:24:47,540 they make cocktails with it what is it 482 00:24:43,220 --> 00:24:51,320 that people use absence for and it 483 00:24:47,540 --> 00:24:52,520 differs from place to place and and if 484 00:24:51,320 --> 00:24:55,100 it's really hard to find that 485 00:24:52,520 --> 00:24:57,110 information online a lot of things are 486 00:24:55,100 --> 00:24:59,840 available online a lot of information is 487 00:24:57,110 --> 00:25:04,010 available online but for me that was the 488 00:24:59,840 --> 00:25:06,620 only thing that worked and also there's 489 00:25:04,010 --> 00:25:10,400 been some ancillary benefits that has 490 00:25:06,620 --> 00:25:13,040 come from that such as I've traveled to 491 00:25:10,400 --> 00:25:16,160 all of these major cities with my 492 00:25:13,040 --> 00:25:18,290 product and people know my products and 493 00:25:16,160 --> 00:25:21,590 they know my face and they they know my 494 00:25:18,290 --> 00:25:23,180 brand now it wasn't the intention to 495 00:25:21,590 --> 00:25:25,390 begin with I was just trying to find 496 00:25:23,180 --> 00:25:25,390 answers 497 00:25:30,010 --> 00:25:35,780 definitely hands-on experiential 498 00:25:32,390 --> 00:25:38,030 learning there's nothing better than you 499 00:25:35,780 --> 00:25:41,480 know when you have the opportunity to 500 00:25:38,030 --> 00:25:43,490 get out and do and see and you know 501 00:25:41,480 --> 00:25:45,260 speak to your audience speak to your 502 00:25:43,490 --> 00:25:47,660 customers speak to those who are going 503 00:25:45,260 --> 00:25:50,720 to be using your product or you know 504 00:25:47,660 --> 00:25:52,880 drinking your apps and you need to be 505 00:25:50,720 --> 00:25:54,980 able to get in front of those people and 506 00:25:52,880 --> 00:25:57,710 really have that opportunity to have 507 00:25:54,980 --> 00:26:00,980 hands-on experience opportunity to learn 508 00:25:57,710 --> 00:26:02,230 so definitely kind of diving in do you 509 00:26:00,980 --> 00:26:04,809 feel like there's a limit 510 00:26:02,230 --> 00:26:07,240 to the amount of research that somebody 511 00:26:04,809 --> 00:26:13,809 should do prior to really launching 512 00:26:07,240 --> 00:26:18,520 their product no neither minimally on 513 00:26:13,809 --> 00:26:19,840 the maximum and either you can research 514 00:26:18,520 --> 00:26:24,790 as much as he wants 515 00:26:19,840 --> 00:26:27,910 but consider this in your startup there 516 00:26:24,790 --> 00:26:30,190 are so many obstacles out there that are 517 00:26:27,910 --> 00:26:30,880 gonna slow you down you don't need to be 518 00:26:30,190 --> 00:26:33,520 one of them 519 00:26:30,880 --> 00:26:35,980 you've probably heard it before on you 520 00:26:33,520 --> 00:26:39,490 know other people saying it's on you 521 00:26:35,980 --> 00:26:42,220 know articles or different podcasts get 522 00:26:39,490 --> 00:26:44,710 out of your own way don't convince 523 00:26:42,220 --> 00:26:46,299 yourself that you need a degree in a 524 00:26:44,710 --> 00:26:51,460 certain subject in order to be 525 00:26:46,299 --> 00:26:53,650 successful you know medically that has 526 00:26:51,460 --> 00:26:56,350 sounds like if you're good you can't you 527 00:26:53,650 --> 00:26:57,940 can't be a position without your nd for 528 00:26:56,350 --> 00:27:02,410 instance so there are exceptions to that 529 00:26:57,940 --> 00:27:05,169 but as far as entrepreneurship get out 530 00:27:02,410 --> 00:27:08,380 of your own way you need to trust in 531 00:27:05,169 --> 00:27:11,620 yourself they you will learn as you go 532 00:27:08,380 --> 00:27:14,290 and you will learn as much as you need 533 00:27:11,620 --> 00:27:17,919 to know because the obstacles that 534 00:27:14,290 --> 00:27:20,049 present themselves to you are the steps 535 00:27:17,919 --> 00:27:24,250 that you need to take in your success 536 00:27:20,049 --> 00:27:28,330 and so you need is preparation to face 537 00:27:24,250 --> 00:27:30,610 those obstacles and you will learn to 538 00:27:28,330 --> 00:27:32,320 overcome those obstacles and that is the 539 00:27:30,610 --> 00:27:35,110 knowledge that you need definitely 540 00:27:32,320 --> 00:27:38,020 learning is growing tell us a little bit 541 00:27:35,110 --> 00:27:40,500 more about rice distillery where you're 542 00:27:38,020 --> 00:27:45,160 opening things of that sort 543 00:27:40,500 --> 00:27:47,160 okay rice distillery is a start-up 544 00:27:45,160 --> 00:27:51,040 absinthe distillery in Missoula Montana 545 00:27:47,160 --> 00:27:53,559 it's inspired by French and Swiss style 546 00:27:51,040 --> 00:27:56,080 absence because I went over there to 547 00:27:53,559 --> 00:27:57,850 learn how to make absence from some of 548 00:27:56,080 --> 00:28:00,309 the best distillers in the world and 549 00:27:57,850 --> 00:28:03,610 I've come up with a product that is 550 00:28:00,309 --> 00:28:06,910 unique and authentic and it does not 551 00:28:03,610 --> 00:28:09,070 make you hallucinate doesn't mean that 552 00:28:06,910 --> 00:28:12,010 just means absence never made these 553 00:28:09,070 --> 00:28:13,920 hallucinate and it never will one won't 554 00:28:12,010 --> 00:28:15,490 lose what people were drinking 555 00:28:13,920 --> 00:28:17,920 [Music] 556 00:28:15,490 --> 00:28:19,390 hopefully the opening March we're 557 00:28:17,920 --> 00:28:23,080 undergoing build out of the facility 558 00:28:19,390 --> 00:28:26,790 right now and when we open were gonna be 559 00:28:23,080 --> 00:28:31,210 a distillery that's really committed to 560 00:28:26,790 --> 00:28:33,280 supporting local economies and that came 561 00:28:31,210 --> 00:28:35,429 partially from my sustainable student 562 00:28:33,280 --> 00:28:38,590 farming background and partially from 563 00:28:35,429 --> 00:28:42,580 the study of French and Swiss absinthe 564 00:28:38,590 --> 00:28:46,300 it's the French and the Swiss commitment 565 00:28:42,580 --> 00:28:50,350 to their local farmers and to closing 566 00:28:46,300 --> 00:28:52,780 waste loops for instance taking the 567 00:28:50,350 --> 00:28:54,700 herbs that you've infused in the alcohol 568 00:28:52,780 --> 00:28:57,760 and then distilled it taking the spent 569 00:28:54,700 --> 00:29:01,660 organic matter their byproducts from 570 00:28:57,760 --> 00:29:03,790 distillation and using it as compost in 571 00:29:01,660 --> 00:29:06,490 local farms or animal feed 572 00:29:03,790 --> 00:29:10,179 inglis like that that's that's really 573 00:29:06,490 --> 00:29:13,630 our focus and the crowdfunding campaign 574 00:29:10,179 --> 00:29:16,059 that we're running right now is gonna 575 00:29:13,630 --> 00:29:18,190 allow us to increase production with 576 00:29:16,059 --> 00:29:21,370 focus on those sustainable elements of 577 00:29:18,190 --> 00:29:24,160 the business because every business in 578 00:29:21,370 --> 00:29:25,990 this day is a business of 579 00:29:24,160 --> 00:29:28,870 environmentalism 580 00:29:25,990 --> 00:29:33,840 it's got to be incorporated into a day 581 00:29:28,870 --> 00:29:33,840 to day life and that's what we're 582 00:29:34,230 --> 00:29:40,090 excellent I love it a green distillery a 583 00:29:37,690 --> 00:29:42,580 green absinthe distillery so Bryce you 584 00:29:40,090 --> 00:29:44,320 are definitely our first to still are on 585 00:29:42,580 --> 00:29:45,940 the show so thank you for joining us 586 00:29:44,320 --> 00:29:49,750 what do you feel was really the key to 587 00:29:45,940 --> 00:29:51,610 your success with with growing your 588 00:29:49,750 --> 00:29:53,020 business thus far and getting to the 589 00:29:51,610 --> 00:30:00,750 point of actually the openings at 590 00:29:53,020 --> 00:30:00,750 distillery the smart the key to success 591 00:30:12,420 --> 00:30:20,230 earlier I have a lot of crazy 592 00:30:16,990 --> 00:30:24,230 entrepreneurial ideas and being able to 593 00:30:20,230 --> 00:30:27,860 sort of take these ideas 594 00:30:24,230 --> 00:30:31,470 yes does this apply to the distillery 595 00:30:27,860 --> 00:30:33,360 making down the line maybe I can create 596 00:30:31,470 --> 00:30:35,820 a bunch of instruments for an underwater 597 00:30:33,360 --> 00:30:38,820 Orchestra before the distillery down the 598 00:30:35,820 --> 00:30:40,650 line but right now let's maybe write 599 00:30:38,820 --> 00:30:43,110 that into the long-term business plan 600 00:30:40,650 --> 00:30:47,390 you know and let's focus my creative 601 00:30:43,110 --> 00:30:50,250 energy on prints right now developing 602 00:30:47,390 --> 00:30:53,970 let's just say painting the ceiling you 603 00:30:50,250 --> 00:30:56,510 know okay that's a little more a little 604 00:30:53,970 --> 00:30:59,420 more like the second or a step further 605 00:30:56,510 --> 00:31:01,590 putting my distillery on the blockchain 606 00:30:59,420 --> 00:31:06,420 developing this token that I've created 607 00:31:01,590 --> 00:31:09,330 booze coin in in order to attract the 608 00:31:06,420 --> 00:31:10,830 supply chain and provide customer reward 609 00:31:09,330 --> 00:31:13,380 points and get into the cryptocurrency 610 00:31:10,830 --> 00:31:16,980 space with my distillery now that's 611 00:31:13,380 --> 00:31:23,400 something I can do right now if it's 612 00:31:16,980 --> 00:31:27,240 just that it's just that and I think if 613 00:31:23,400 --> 00:31:29,490 anybody out there like me you might be 614 00:31:27,240 --> 00:31:32,700 afraid that you will lose your creative 615 00:31:29,490 --> 00:31:36,540 spirit if you decide to just commit to 616 00:31:32,700 --> 00:31:39,420 one thing I was nervous about that but I 617 00:31:36,540 --> 00:31:42,360 decided to try it out and I've found so 618 00:31:39,420 --> 00:31:44,610 much freedom through dedication because 619 00:31:42,360 --> 00:31:46,710 freedom without dedication to paraphrase 620 00:31:44,610 --> 00:31:49,580 a picture Franco you wrote man's search 621 00:31:46,710 --> 00:31:53,640 for meaning freedom without dedication 622 00:31:49,580 --> 00:31:56,430 dissolves into arbitrariness and to 623 00:31:53,640 --> 00:31:59,900 create meaning in your life you need to 624 00:31:56,430 --> 00:32:02,250 dedicate your your freedom to something 625 00:31:59,900 --> 00:32:04,920 go do they understand my price 626 00:32:02,250 --> 00:32:06,780 what would you cost as one of the 627 00:32:04,920 --> 00:32:09,180 biggest mistakes first time 628 00:32:06,780 --> 00:32:10,950 entrepreneurs tend to make is they you 629 00:32:09,180 --> 00:32:13,320 know kind of embark on their own journey 630 00:32:10,950 --> 00:32:14,760 or begin thinking it through what do you 631 00:32:13,320 --> 00:32:18,900 think is one of the bigger mistakes most 632 00:32:14,760 --> 00:32:20,270 people run into that's an interesting 633 00:32:18,900 --> 00:32:22,470 question 634 00:32:20,270 --> 00:32:25,110 you know I know quite a few 635 00:32:22,470 --> 00:32:26,760 entrepreneurs but I don't make a huge 636 00:32:25,110 --> 00:32:30,470 blanket statement they here's something 637 00:32:26,760 --> 00:32:30,470 that I've observed that 638 00:32:31,909 --> 00:32:37,849 including myself if you're the type fear 639 00:32:36,079 --> 00:32:40,729 starting your business you probably 640 00:32:37,849 --> 00:32:43,699 don't have trouble making yourself you 641 00:32:40,729 --> 00:32:47,269 probably have trouble making yourself 642 00:32:43,699 --> 00:32:50,089 not work and that leads to a lack of 643 00:32:47,269 --> 00:32:56,209 balance with work and the rest of our 644 00:32:50,089 --> 00:32:58,759 lives it's the trouble of not being able 645 00:32:56,209 --> 00:33:01,069 to take our focus from our work when 646 00:32:58,759 --> 00:33:04,159 it's demanded by more important things 647 00:33:01,069 --> 00:33:06,349 like our relationships and our physical 648 00:33:04,159 --> 00:33:08,599 health I mean how many times have you 649 00:33:06,349 --> 00:33:11,419 heard the term you're working yourself 650 00:33:08,599 --> 00:33:11,839 to death yeah you're working yourself to 651 00:33:11,419 --> 00:33:13,489 death 652 00:33:11,839 --> 00:33:16,819 you're working your relationships to 653 00:33:13,489 --> 00:33:19,249 death and and what are you gaining from 654 00:33:16,819 --> 00:33:20,389 it I'm not saying I know the answer to 655 00:33:19,249 --> 00:33:25,549 that because every person 656 00:33:20,389 --> 00:33:29,059 this is individually but truly a person 657 00:33:25,549 --> 00:33:31,579 running their own business leads to ask 658 00:33:29,059 --> 00:33:36,949 what am i gaining and what am I losing 659 00:33:31,579 --> 00:33:44,629 right now if I could sort of a personal 660 00:33:36,949 --> 00:33:48,759 story in there I so in March of 2017 my 661 00:33:44,629 --> 00:33:53,899 dad passed away and it was around 662 00:33:48,759 --> 00:33:57,289 Christmas time that did I win of 2016 663 00:33:53,899 --> 00:34:00,859 that I went down there to help him and 664 00:33:57,289 --> 00:34:02,229 my mom Alex and it was the best decision 665 00:34:00,859 --> 00:34:04,609 I've ever made 666 00:34:02,229 --> 00:34:09,649 looking back on it there was an easy 667 00:34:04,609 --> 00:34:11,679 decision but at the time we know I'm in 668 00:34:09,649 --> 00:34:14,599 the middle of starting up this business 669 00:34:11,679 --> 00:34:18,379 when I'm already working so much every 670 00:34:14,599 --> 00:34:21,139 day and then I'm asking people hey I 671 00:34:18,379 --> 00:34:23,779 thinking about just kind of dropping all 672 00:34:21,139 --> 00:34:27,289 of this right now and going to spend 673 00:34:23,779 --> 00:34:31,639 time with my parents everybody's answer 674 00:34:27,289 --> 00:34:34,879 was no no you can't sacrifice your your 675 00:34:31,639 --> 00:34:37,460 own life you know just to just to help 676 00:34:34,879 --> 00:34:39,799 you know people down there they they 677 00:34:37,460 --> 00:34:41,359 don't want you to be vanity bird you 678 00:34:39,799 --> 00:34:43,700 know and that was that was true my 679 00:34:41,359 --> 00:34:44,800 parents like no no keep keep doing what 680 00:34:43,700 --> 00:34:47,550 you're doing 681 00:34:44,800 --> 00:34:51,010 do what you need to do and and I really 682 00:34:47,550 --> 00:34:55,450 considered it and I said my dad's dying 683 00:34:51,010 --> 00:34:59,140 this is what I need to do so I dropped I 684 00:34:55,450 --> 00:35:04,750 dropped it and I moved down to Texas and 685 00:34:59,140 --> 00:35:07,180 I was a caretaker for my dad for the 686 00:35:04,750 --> 00:35:10,180 last part of his life and sort of 687 00:35:07,180 --> 00:35:15,160 support from my mom who is taking care 688 00:35:10,180 --> 00:35:17,560 of him by herself as well and over you 689 00:35:15,160 --> 00:35:22,530 know the treatments the hospitalizations 690 00:35:17,560 --> 00:35:25,240 he sort of lost the ability to walk lost 691 00:35:22,530 --> 00:35:30,550 the ability to really stay awake for 692 00:35:25,240 --> 00:35:33,130 that long lost the ability to talk more 693 00:35:30,550 --> 00:35:37,180 than a couple words at a time we made 694 00:35:33,130 --> 00:35:42,180 the decision to bring him back to his 695 00:35:37,180 --> 00:35:45,760 house in in a bed in a hospice bed where 696 00:35:42,180 --> 00:35:48,160 the you know one of the last things I 697 00:35:45,760 --> 00:35:52,140 said to him was dad I don't think you're 698 00:35:48,160 --> 00:35:54,910 gonna be around much longer and I just 699 00:35:52,140 --> 00:35:56,230 want to let you know you're losing the 700 00:35:54,910 --> 00:35:58,330 ability to talk right now 701 00:35:56,230 --> 00:36:01,090 and this might be the last conversation 702 00:35:58,330 --> 00:36:04,390 the house and just want to let you know 703 00:36:01,090 --> 00:36:07,300 that I really love you and that was 704 00:36:04,390 --> 00:36:10,170 indeed the last conversations we had he 705 00:36:07,300 --> 00:36:14,200 closed his eyes for the next two days 706 00:36:10,170 --> 00:36:17,170 until all my sisters came I had three 707 00:36:14,200 --> 00:36:20,400 sisters and they all came to the house 708 00:36:17,170 --> 00:36:26,859 they traveled from the cross country and 709 00:36:20,400 --> 00:36:28,660 we were in the room with our dad and he 710 00:36:26,859 --> 00:36:30,220 had he had closed his eyes he was 711 00:36:28,660 --> 00:36:33,300 starting this sort of fish out of water 712 00:36:30,220 --> 00:36:37,630 breathing which is indicative of 713 00:36:33,300 --> 00:36:42,250 imminent - and somebody from hospice 714 00:36:37,630 --> 00:36:44,140 came over with a guitar and he said oh 715 00:36:42,250 --> 00:36:46,420 you played it to me oh he played the 716 00:36:44,140 --> 00:36:48,460 guitar I doubt that your dad can still 717 00:36:46,420 --> 00:36:51,430 hear that's the last term's to go I bet 718 00:36:48,460 --> 00:36:54,100 he would love to hear your voice you 719 00:36:51,430 --> 00:36:58,240 know and you playing the guitar 720 00:36:54,100 --> 00:37:00,460 oh cool so I played the only song that 721 00:36:58,240 --> 00:37:04,330 came to my mind which was wish you were 722 00:37:00,460 --> 00:37:06,880 here by Pink Floyd and my dad and I 723 00:37:04,330 --> 00:37:09,880 never really connected on a deep level 724 00:37:06,880 --> 00:37:12,130 except this one time at my grandparents 725 00:37:09,880 --> 00:37:15,730 funeral I sing this song on the guitar 726 00:37:12,130 --> 00:37:17,770 and my dad loves Pink Floyd and he stood 727 00:37:15,730 --> 00:37:21,610 up next to me and we sang this song 728 00:37:17,770 --> 00:37:25,930 together so when I started playing this 729 00:37:21,610 --> 00:37:28,780 song something amazing happened he he 730 00:37:25,930 --> 00:37:31,450 opened his eyes for the first time in 731 00:37:28,780 --> 00:37:36,190 two days and he any gasped and he just 732 00:37:31,450 --> 00:37:41,740 sort of sat there and listened and when 733 00:37:36,190 --> 00:37:44,140 I finished playing the song he just 734 00:37:41,740 --> 00:37:45,700 stopped breathing and you could his eyes 735 00:37:44,140 --> 00:37:47,950 were still open and you can see his 736 00:37:45,700 --> 00:37:54,370 heart beating and it was about a minute 737 00:37:47,950 --> 00:37:58,600 and a half before he took his last 738 00:37:54,370 --> 00:38:02,250 breath and and all of us were there for 739 00:37:58,600 --> 00:38:05,350 that and it was truly a miracle it was 740 00:38:02,250 --> 00:38:09,460 truly the the most amazing way that he 741 00:38:05,350 --> 00:38:11,200 could have possibly gone and and my 742 00:38:09,460 --> 00:38:16,930 family was all there for it 743 00:38:11,200 --> 00:38:19,870 had I followed the advice of most people 744 00:38:16,930 --> 00:38:23,500 I would be six months ahead of schedule 745 00:38:19,870 --> 00:38:25,450 on that business right now but I would 746 00:38:23,500 --> 00:38:27,940 have never had that experience my dad 747 00:38:25,450 --> 00:38:30,130 would have died alone my mom would have 748 00:38:27,940 --> 00:38:32,380 been there but she would be sharing now 749 00:38:30,130 --> 00:38:36,640 they heard her kids would never has come 750 00:38:32,380 --> 00:38:38,770 to her side on her deathbed and I 751 00:38:36,640 --> 00:38:39,430 wouldn't be as close with my family as I 752 00:38:38,770 --> 00:38:44,950 am now 753 00:38:39,430 --> 00:38:46,690 so that's that's the perfect example for 754 00:38:44,950 --> 00:38:49,930 me and I try to keep that in mind all 755 00:38:46,690 --> 00:38:53,890 the time when when I think I might be 756 00:38:49,930 --> 00:38:55,450 working too hard and I just want to make 757 00:38:53,890 --> 00:39:01,060 sure that my priorities or my 758 00:38:55,450 --> 00:39:04,049 relationships advice you can create a 759 00:39:01,060 --> 00:39:06,650 to-do list of priorities and 760 00:39:04,049 --> 00:39:08,910 things that need to be accomplished but 761 00:39:06,650 --> 00:39:11,279 making sure that one of those priorities 762 00:39:08,910 --> 00:39:14,459 that you may not even write down is 763 00:39:11,279 --> 00:39:16,920 family is one of the bigger ones what's 764 00:39:14,459 --> 00:39:18,749 important to me is family and that's 765 00:39:16,920 --> 00:39:21,719 partly why I continue with this 766 00:39:18,749 --> 00:39:24,179 businesses so that I can have that time 767 00:39:21,719 --> 00:39:27,029 that flexibility and the opportunity to 768 00:39:24,179 --> 00:39:29,609 be with family so if I spend all of it 769 00:39:27,029 --> 00:39:31,109 focused on the business in order to get 770 00:39:29,609 --> 00:39:33,630 to a point where I can have the time 771 00:39:31,109 --> 00:39:36,150 I'll never make it I'll never make that 772 00:39:33,630 --> 00:39:39,150 time so it is it's important to make 773 00:39:36,150 --> 00:39:41,609 sure that you have that balance as you 774 00:39:39,150 --> 00:39:44,339 move forward so if you had a time 775 00:39:41,609 --> 00:39:46,589 machine Bryce and could go back say 10 776 00:39:44,339 --> 00:40:27,599 to 15 years and and tell yourself just 777 00:39:46,589 --> 00:40:28,829 one thing what do you think Bryce you've 778 00:40:27,599 --> 00:40:31,439 been outstanding 779 00:40:28,829 --> 00:40:33,779 I truly appreciate you sharing your 780 00:40:31,439 --> 00:40:36,269 journey with the audience today I'm 781 00:40:33,779 --> 00:40:38,009 curious though because of course the 782 00:40:36,269 --> 00:40:40,380 show is really designed to assist 783 00:40:38,009 --> 00:40:43,219 entrepreneurs with possibly coming up 784 00:40:40,380 --> 00:40:45,900 with an idea for new companies and 785 00:40:43,219 --> 00:40:48,119 industries that they may not have them 786 00:40:45,900 --> 00:40:50,130 thinking oven so of course where the 787 00:40:48,119 --> 00:40:52,019 show is is designed in this manner to 788 00:40:50,130 --> 00:40:54,630 assist entrepreneurs of coming up with 789 00:40:52,019 --> 00:40:57,599 that business we'd like to know if in 790 00:40:54,630 --> 00:40:59,880 fact you had a magic wand and could 791 00:40:57,599 --> 00:41:02,819 change anything at all in your business 792 00:40:59,880 --> 00:41:05,189 right now or the industry the distilling 793 00:41:02,819 --> 00:41:07,549 industry as a whole what do you think it 794 00:41:05,189 --> 00:41:07,549 would be 795 00:41:13,230 --> 00:41:21,420 that was is putting the alcohol industry 796 00:41:16,619 --> 00:41:24,440 on the blockchain that is something that 797 00:41:21,420 --> 00:41:27,630 if I could wave a magic wand and just 798 00:41:24,440 --> 00:41:31,590 just insert the knowledge of writing and 799 00:41:27,630 --> 00:41:34,859 code into my head and I would make this 800 00:41:31,590 --> 00:41:37,680 blockchain token that would be able to 801 00:41:34,859 --> 00:41:39,930 attract all of my raw materials and 802 00:41:37,680 --> 00:41:42,960 products that I distribute he would 803 00:41:39,930 --> 00:41:45,330 create tons of transparency in my 804 00:41:42,960 --> 00:41:48,420 business it would increase efficiency it 805 00:41:45,330 --> 00:41:51,359 would cut major costs involved with time 806 00:41:48,420 --> 00:41:54,780 delays unsatisfactory raw materials 807 00:41:51,359 --> 00:41:59,400 contrast paper shuffling dishonesty and 808 00:41:54,780 --> 00:42:01,740 being a big one and if the whole food 809 00:41:59,400 --> 00:42:04,440 distribution system were to take this on 810 00:42:01,740 --> 00:42:06,540 and this is really important alcohol 811 00:42:04,440 --> 00:42:10,080 distribution is just like any food 812 00:42:06,540 --> 00:42:13,800 production and distribution system there 813 00:42:10,080 --> 00:42:17,340 would be enough data in these blockchain 814 00:42:13,800 --> 00:42:20,520 tokens driving the ability to put food 815 00:42:17,340 --> 00:42:23,880 in the mouths of the hungry rather than 816 00:42:20,520 --> 00:42:25,290 in big grocery stores where there's 817 00:42:23,880 --> 00:42:29,220 money because that's where grocery 818 00:42:25,290 --> 00:42:32,430 stores go they go where there's gonna be 819 00:42:29,220 --> 00:42:37,080 money they go where there's gonna be the 820 00:42:32,430 --> 00:42:40,369 most little waste but with the 821 00:42:37,080 --> 00:42:47,369 blockchain in the hungry 822 00:42:40,369 --> 00:42:54,480 faster it would be wasted and it would 823 00:42:47,369 --> 00:42:57,510 be cheaper for the end consumer price I 824 00:42:54,480 --> 00:42:59,850 love that and and I love that this is 825 00:42:57,510 --> 00:43:01,500 the idea that that you had hinted 826 00:42:59,850 --> 00:43:05,910 towards earlier because I was thinking 827 00:43:01,500 --> 00:43:08,550 to myself this is why this is a perfect 828 00:43:05,910 --> 00:43:11,430 example of why I developed this show the 829 00:43:08,550 --> 00:43:14,700 way it has been developed because who 830 00:43:11,430 --> 00:43:16,730 knew that an absinthe distiller would 831 00:43:14,700 --> 00:43:20,609 come up with a way to end hunger 832 00:43:16,730 --> 00:43:21,339 literally you you have developed an idea 833 00:43:20,609 --> 00:43:24,549 and 834 00:43:21,339 --> 00:43:26,799 way that we feasibly could use big data 835 00:43:24,549 --> 00:43:29,499 and blockchain technology to end hunger 836 00:43:26,799 --> 00:43:31,599 on this planet so chucky community I 837 00:43:29,499 --> 00:43:34,749 hope you guys are listening and are 838 00:43:31,599 --> 00:43:38,079 understanding what it was that Bryce was 839 00:43:34,749 --> 00:43:40,779 just explaining if not I will be sure to 840 00:43:38,079 --> 00:43:43,059 put a link into a little bit more info 841 00:43:40,779 --> 00:43:44,890 on blockchain technologies for you with 842 00:43:43,059 --> 00:43:46,269 this post the price you've been 843 00:43:44,890 --> 00:43:48,219 outstanding 844 00:43:46,269 --> 00:43:50,349 I truly appreciate you sharing with the 845 00:43:48,219 --> 00:44:11,710 audience today please share the best way 846 00:43:50,349 --> 00:44:15,339 for our listeners to find you find me on 847 00:44:11,710 --> 00:44:20,229 LinkedIn LinkedIn conquest' in slash 848 00:44:15,339 --> 00:44:23,019 Bryce distillery and I would love to 849 00:44:20,229 --> 00:44:27,249 hear from anybody especially somebody 850 00:44:23,019 --> 00:44:29,200 who wants to develop that blockchain 851 00:44:27,249 --> 00:44:31,229 token and if you are interested in 852 00:44:29,200 --> 00:44:35,950 learning more about that you can go to 853 00:44:31,229 --> 00:44:37,660 discovery.com slash clean it's a it's a 854 00:44:35,950 --> 00:44:39,759 hidden tab so you won't be able to find 855 00:44:37,660 --> 00:44:41,529 it through my website if you go there 856 00:44:39,759 --> 00:44:43,779 you give me your bid shares username 857 00:44:41,529 --> 00:44:46,859 I'll send you a hundred thousand booze 858 00:44:43,779 --> 00:44:48,969 coin which is a completely worthless 859 00:44:46,859 --> 00:44:54,880 representative token that I've made as 860 00:44:48,969 --> 00:44:58,599 sort of start to this crusade awesome I 861 00:44:54,880 --> 00:45:00,130 love it so not only you know have you 862 00:44:58,599 --> 00:45:03,160 been thinking it through but you've 863 00:45:00,130 --> 00:45:05,859 actually developed the the booze coin 864 00:45:03,160 --> 00:45:08,739 itself and a way to begin this journey 865 00:45:05,859 --> 00:45:11,529 so definitely techy community reach out 866 00:45:08,739 --> 00:45:14,049 to Bryce young at Bryce distillery on 867 00:45:11,529 --> 00:45:16,029 Twitter linked in all of the channels we 868 00:45:14,049 --> 00:45:17,619 will be sure to link to them through the 869 00:45:16,029 --> 00:45:19,630 show notes page Bryce you've been 870 00:45:17,619 --> 00:45:22,259 outstanding thank you thank you for 871 00:45:19,630 --> 00:45:22,259 joining us today 872 00:45:27,320 --> 00:45:31,550 truly an amazing podcast that is 873 00:45:29,870 --> 00:45:33,470 benefiting the world in such an 874 00:45:31,550 --> 00:45:36,190 incredible way so thank you for giving 875 00:45:33,470 --> 00:45:40,150 thank you thank you thank you 876 00:45:36,190 --> 00:45:43,040 Chucky's community commit to yourself 877 00:45:40,150 --> 00:45:46,220 and to the habits that you know you need 878 00:45:43,040 --> 00:45:48,080 on a long-term basis Brice thank you 879 00:45:46,220 --> 00:45:50,000 again for joining us this afternoon and 880 00:45:48,080 --> 00:45:52,460 for sharing your time and expertise with 881 00:45:50,000 --> 00:45:54,650 the community techy community thank you 882 00:45:52,460 --> 00:45:57,020 guys for checking out this very special 883 00:45:54,650 --> 00:45:59,420 bonus episode don't forget to head on 884 00:45:57,020 --> 00:46:01,310 over to the indiegogo crowdfunding page 885 00:45:59,420 --> 00:46:03,770 you can assist Bryce with his 886 00:46:01,310 --> 00:46:06,830 crowdfunding campaign you can reach 887 00:46:03,770 --> 00:46:08,180 Bryce at Bryce distillery com you can 888 00:46:06,830 --> 00:46:10,910 always reach him through our show notes 889 00:46:08,180 --> 00:46:14,120 page at technology dash of quality com 890 00:46:10,910 --> 00:46:15,500 forward slash Bryce young thank you 891 00:46:14,120 --> 00:46:18,530 again for joining us for this very 892 00:46:15,500 --> 00:46:20,390 special bonus episode and until our next 893 00:46:18,530 --> 00:46:23,750 episode when we continue to hear the 894 00:46:20,390 --> 00:46:48,820 journey find the solutions 895 00:46:23,750 --> 00:46:51,140 [Music] 896 00:46:48,820 --> 00:46:53,200 [Applause] 897 00:46:51,140 --> 00:46:53,200 you
